Jordans Cereals

Jordans has a rich heritage of producing delicious, healthy and wholesome foods for over five decades. We helped them launch an exciting new sub-brand especially developed for children – Jordans Grin-ola.

The Problem

This product is a Granola, designed to appeal to the younger market through the use of colourful and charming illustrations alongside friendly woodland characters.

Our job was to help with the launch of this product, through developing, designing and coordinating promotional products which would form part of a hamper that would be distributed to key social media influencers.

The Solution

From a technical perspective we worked hard to ensure all of the product dimensions were correct to maximise the impact that the hamper pack would generate.

The pack included a wonderful range of products including; character masks, notebooks and rucksacks. All of the promotional items were very effective and clearly showcased the new branding. The influencers receiving the hampers were certainly impressed and intrigued by this new sub-brand and took to their social media channels to share positive feedback with their followers.